Sophisticated insoles designed & trusted by health professionals.
Our smart engineering universally covers all foot types, activities (even barre class), shoe styles and relief of common causes of foot pain.
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Universal features for endless comfort.
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Omni Fit
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Smart Stick
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Transfer Between
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Slim Fitting
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Pain Relief
Our extraordinary design.
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HEXAGEL™
Our unique air-infused, multi-height hexagon pods oscillate to provide über ball-of-the-foot comfort whilst redirecting the foot alignment for key muscle activation and performance.
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UNIVERSAL SUPPORT
Our balanced support system ensures optimal foot support for all women, with all foot types (high arches, low arches and in between), with all types of foot complaints, for all styles of shoes.
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MEDIGEL™
Our MEDIGEL™ sophisticated engineering system provides balanced support to all quadrants of the foot to facilitate a neutral stride and provide support where it’s needed, not where it’s not.
Two styles of insoles.
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Heels >4cm
The science identifies that a heeled shoe is any height over 4cm - because that’s the height the research identifies the foot mechanics change, independent of flat foot position. We created our EB HEELS insoles with a low arch contour and without a heel donut - because all the magic is on the outside insole.
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Flats <4cm
We researched then tested the sweet spot of arch height for comfort, fit and feel in flat shoes, while preventing heel slippage. We made sure our arch was the most comfortable on the market. We then added a heel donut, because ain’t nobody got time for heel pain.
“We’ve optimised our insole engineering to keep it simple & sustainable. Rather than selling a different insole for every possible need, we compressed the research and identified that we can deliver all the support needed in just two sophisticated insole designs.”
— Emily Smith, Founder of Emily Braidwood & Australian Sports Podiatrist